As a life-long fan, I had trouble getting to sleep last night after watching the Detroit Lions win and clinch both the North Division crown and #1 seed in the NFC playoffs. When the excitement in my head finally started to settle down, my weird marketing brain started to draw parallels from their great team win to how great marketing teams win for their clients. I finally rolled out of bed at 1:30 am to jot a few notes down so I could write this today. So, here we go! 1. Let Doubters Fuel Your Passion Don’t let haters bring
Read More
It may seem like everything has changed. But the way to succeed is the same: if you solve someone’s problems, you will be of value. There may be new problems, but that is your opportunity to come up with new solutions.
With many businesses reopening soon after the long coronavirus lockdown, you need to prepare a marketing plan for each possible scenario